“I’m Looking for a Weird Love, Baby. . .” – Romance Comics & the Strangeness of the Normative

When I discovered Weird Love #3 on the shelf at my usual comics joint, I didn’t hesitate to pick it up. I may still spend most of my comics dollars on superhero stuff, but I always look through the indie shelves for stuff to try out. Truth is, when it comes to indie comics I am much more likely to wait for the trade collecting individual issues, while there is something about the serialized nature of the Big Two comics that is part of their appeal to me. I know this is probably backwards since indie presses (when they’re really “indie”) could probably use my monthly money while I am just another sucker to Marvel and DC, but it is what it is. Let’s hope that my buying Weird Love when it comes out every other month is doing a part in keeping it around.


IDW’s Weird Love #4, featuring the amazingly named “Too Fat to Frug.”

Anyway, I knew nothing about Weird Love, but I imagined (and hoped beyond hope) that it was some transgressive re-imagining of the romance comic genre, but what I found turned out to be even better. Instead, it was refurbished reprintings of rare romance comic stories from the 1950s and 60s. From a genre that—according to Michelle Nolan’s Love on the Racks: The History of American Romance Comics—once boasted over 140 different romance titles being published at once, editors Craig Yoe and Clizia Gussoni chose the strangest of them and delicately re-furbish the art from copies (since in most cases the original art is long gone). Upon reading the stories in Weird Love #3 (and the ones in issues #4 and #5, as well), I started to get the impression that what made them “weird” was not their transgressive aspects (if any), but the dissonance between their rigid adherence to idealized depictions of heteronormativity and the contemporary moment’s shifting social mores. What the stories in Weird Love soon made clear to me—and I went and sought out some of the classics of the genre in the form of reprints of Jack Kirby and Joe Simon’s Young Romance for confirmation—was that the heteronormative values these romance comics reinforce are really friggin’ queer. I don’t say queer to mean homosexual, as in the political and pejorative usages, but I mean strange. I mean, not adhering to the categories of “normal.” That the ideal depictions of sexuality and heterosexual relations could change so dramatically in the last 5 or 6 decades underscores the socially constructed nature of sex and gender, the fluidity of what appear to be their ahistorical categories, and the inextricability of “normalcy” from adherence to social codes based on the simultaneous (in)visibility of sex that, in the words of Michael Warner in the introduction of Fear of a Queer Planet, “testifies to the depth of the culture’s assurance (read: insistence) that humanity and heterosexuality are synonymous.” (And I would add, white heterosexuality, but sexuality and race intersect in complex ways, beyond a simple blog post, so if I don’t get back to it, don’t think I forgot or didn’t think of it.) That the assumptions embedded in the stories were once (and to some cases still are to varying degrees) normative shows how strange heterosexuality really is.


The final panel to “Thrill Crazy” gives us the story’s moral, in case we missed it.

For example, Weird Love #5 includes a story entitled, “Thrill Crazy” (which originally appeared in Love Journal #11 from December 1951), in which Marsha’s desire to be popular leads her to drink alcohol and end up at a “necking party,” whose “unwholesomeness” made her “feel ashamed and unclean!” She witnesses her friend have a breakdown from the anxiety of running with that teen gang, and nearly succumbs to that fate herself. Lucky for her, in the end a “worthy man”—a hardworking local boy who warns that no good will come of the company she keeps and comes to her rescue on the night of the necking party—deigns to love her despite her having gone astray. In the end she learns that “just going to a movie” with him is an appropriate amount of excitement, and a lot safer for her virtue. These stories are knots of sexual contradiction. This is what I mean by the simultaneous visibility and invisibility of sex: the stories can only allude to and cannot ever name feminine desire for sex, but the stories are built on that desire and resistance to it that virtue demands.  The customs around heterosexual cultural practice are weird and sometimes even destructive, and the heterosexist assumptions that inform them harm straight people, too.

Consider, the Edith sub-plot in the most recent season of Downton Abbey. She has to hide away her very child, because otherwise people would know that she had had sex before marriage with a man she planned to marry! It would ruin her and devastate her family! It is absurd, of course—especially when looked at in light of Edith’s pain at being separated from her child who may never know her. (That a family of what is essentially the peasant class, has to take in the aristocrat child is something else entirely­—gendered class exploitation). Everyone knows that people have sex and that sometimes (often) have it before being married, and yet it must remain invisible, despite underwriting our relationships and our very existences. In the era of the TV show, to say it is present invites condemnation. This is not to say that women are not still shamed and scorned to varying degrees for having children out of wedlock, but there is much much less insistence to pretend at “normalcy”—a curbed sexual desire equated with moral character—to the degree that you’d deny the very existence of your child. Still, none of the romance comic stories I have been reading would dare include such a racy topic as the unwed mother.


Poor Sharon’s go-go dancer career is over (from “Too Fat to Frug”)

Instead, Weird Love #4 reprints the incredibly titled story, “Too Fat to Frug.”  I can only assume the the play on frug (to suggest “fuck”) was lost on the censor board because this comic has the Comics Code seal on it. In it, sexy go-go dancer Sharon’s inability to control her jealousy drives her man away and leads her to the kind of emotional overeating that “disturb[s]” her “glands” making her permanently fat, losing her dancing gig and the ability to attract any men of quality. “Luckily” for her, a nice chubby guy takes a shine to her, leading to the moral: Even fatties can find love. I mean, I think that is what I am supposed to take from it. Sure, one could read it as a positive body image supporting story, except that her fate is clearly cast as tragic. She’s a loser who has to make the best of her own failure. The story’s less obvious, but no less present, lesson is that if Sharon had learned to control her emotions and not second-guess her man’s ogling another woman, she might not have suffered her embarrassing fatness.

Another of my favorite Weird Love stories is, “You’re Fired, Darling” where Doris the office manager is forced to fire her boyfriend, Mike, who is terrible at his job. Despite his anger, he eventually comes to realize what she already knew, that he was a lot more suited to physical labor and working on a construction crew with his uncle, so he comes back to her­—but makes sure to give her a spanking to teach her a lesson her for trying to “wear the pants.” In the end, she expresses her relief to have Mike be “masterful” and take charge, so she doesn’t have to be in the anxious and “unnatural” position she was in as his boss. This kind of submissiveness—for which the women are grateful—is a common conclusion to these stories. Looking back from 2015 this idealizing of such submissiveness becomes a kind of peculiar fetish, as strange to me as the story itself would have us believe is normal for a woman (and man) to want.

Weird-Love-hdr-lgThroughout these stories women tend to be infantilized, even as the constant reminder to guard their “virtue” reinforces their primary value as sex objects. This is notable in how even young girls are sexualized—either dangerously attractive for which they are to be blamed, or pityingly unattractive to the degree that even as a child it is noteworthy how difficult it will be for her to find a husband. The shape of heteronormative romance as traced in these stories is so contradictory and confining, that it is impossible to not imagine the broadly queer possibilities that lie all around it.


Ugly girls have it hard in “The Two-Faced Woman” (reprinted in Weird Love #4)

Of course, it also bears mentioning that the vast majority of these stories (if not all—the credits of these stories are lost in some cases) are written and drawn by men, but written in a confessional first-person, so these male storytellers are ventriloquizing the desires of women and their despair when their unwillingness to conform is punished, showing them the error of straying. Or, if not punished then—like in the classic “There’s No Romance in Rock n’ Roll (originally from True Life Romance #3 from 1956) —discover a real mature man whose very presence recasts the female protagonist’s love, rock n’ roll, into childish noise! So while I call these strange attitudes towards heteronormative love “idealized,” I can’t claim that these attitudes were necessarily shared by women, but rather considered by the male creators the attitudes their female readership should identify with, both in the desire to rebel and in eventually righteously conforming. Over and over again, the rebellious spirit of women is evoked in order to highlight the need for them to be tamed by their relationship with the right man.

The Simon and Kirby stories reprinted in the Young Romance anthology reinforce this and really are no less weird for not being collected under the Weird Love title.

These comics—quoting Michael Warner again— “assert the necessarily and desirably queer nature of the world.” We don’t want to be trapped in static definitions of sexuality and gender, especially given the ways they intersect with all other aspects of life. The love depicted as ideal in these comics occupied a world without race until some Young Romance stories of the 1970s, and to my knowledge, none of them addressed gay love except in the most oblique terms. We need a queer world. A world that leaves room for non-compliance, non-conformity, for forms of loving that not only defy categorization, but break up and smash the categories that can sometimes be hidden within.


It is easy to see why Lichtenstein was attracted to the isolated panel for his work. (from “Love, Honor and Swing, Baby!” – Just Married #67, October 1969 – and Weird Love #3)

Something I really love about reading these comics is just how nicely individual panels are suited for collecting as examples of isolated absurdity that might otherwise go unnoted in so-called “traditional” forms of love. So many times, one weird scene defamiliarizes the heteronormative as to make it so strange as to be laughable, worthy of mockery. As each issue of Weird Love comes out, I find myself going to the scanner to capture examples. (And you will occasionally be able to find more examples after this post is live on the We-Are-In-It tumblr).

Young_Romance_Vol_1_1The history of romance comics has also reinforced for me how the market for comic books has shifted in the past and could continue to shift if the major publishers did not use the industry’s arrested state of development as an excuse for more often than not peddling the same old thing. Claims that they must play to the market ignore the relative lack of competition and thus how they shape that very market by what they offer. As comics legend Dick Giordano once explained, by the late 1970s the material in romance comics became too tame for “sophisticated, sexually-liberated women’s libbers” (his use of “women’s libbers” is highly suggestive of what he thought about this change). Feminine desire that matched what women might actually feel and experience could not be written to circumvent the Comics Code Authority at the time. But if that is the case, the question then becomes, now that the CCA is a thing of the past and mainstream comics are full of many things that the censor board once disapproved of, what keeps the Big Two from exploring that market again?

The jury is still out about the current state of the comics buying public but signs point to significant and growing numbers of women. Recent announcements by Marvel and DC seem to directly address this realization. But while it seems like the superhero cadre is playing catch up, I wonder if this shift in comics demographic will lead to a shift in the diversity of comic genres themselves. I am not trying to suggest that more women readers will lead to a return of romance comics (though I’d love to see what a modern romance comic might look like), but the fact that DC comics published Young Romance until 1977—not really all that long ago (in my fucking lifetime!)—demonstrates that difficult to imagine changes can happen in a relatively short period of time. I mean, who in the late 50s would have predicted the resurgence of superheroes on the horizon?

Furthermore, there is still of strain of romance influence that entered the superhero genre that can occasionally be seen in the cape and cowl titles. The influence is all over the place; from Superman’s Girlfriend, Lois Lane repeatedly paying for her obsession and schemes, to that splash page from Fantastic Four Annual #6, where Kirby draws the Richards with the radiance of the final “happily-ever after” panel of a romance story.  It is probably most clear in the drawing style John Romita Sr brought to Amazing Spider-Man when he took over for Ditko in 1966. There are even characters that still survive from the romance days. Patsy Walker, Marvel’s Hellcat, started out as a teen romance comic character, and when Marvel’s predecessor Timely Comics was cutting back on all their titles in the late 50s, Patsy’s three titles were still selling at phenomenal levels. I do not think it is overstating the case to say that Patsy Walker may be the most important character in the Marvel Universe, because without her success there may have been no comics division for Stan Lee and Jack Kirby to transform into what we know as Marvel Comics.


Bill Sienkiewicz’s cover for issue #2 definitely calls to the romance genre.

Another example of this influence is Jeph Loeb and Tim Sale’s Spider-Man: Blue from 2002-03 which focuses on the shadow the death of Gwen Stacy casts on Peter Parker’s marriage to Mary Jane.

But perhaps the best example is Ann Nocenti’s 1984 limited series Beauty & the Beast. The Dazzler-focused series especially strikes me as the kind that really could have indulged the freakier side of the superhero concept, but then again I was also very upset when Grant Morrison walked back Beast’s admission of sexual confusion, since I long ago imagined him into a long-term “open secret” type gay relationship with Wonder Man, so his queer possibilities were a part of my understanding of the character since about age 10.


Beast acting beastly in Beauty and the Beast #2

The first issue in particular has a structure that seems to pay homage to the romance comic stories of old. In it, Alison Blaire, the Dazzler, has been recently outed as a mutant, leading her to hang out with shady characters that party every day of the week in pursuit of revitalizing her career, further ruining her already ruined reputation. A full page montage covers the common romance comic trope of her indulgence and resulting indignity. The Beast, Hank McCoy, former X-Man and Avenger, fills the role of the love interest, acting as impulsively aggressive and entitled to Dazzler’s attention as any romance comic Romeo. The putative hero’s jerkiness is justified by the female protagonist’s straying. Wonder Man has a guest appearance in order to impugn Alison’s virtue and declare her lacking “self-respect.” Despite these problems, to me, Beauty and the Beast succeeds at doing what X-Men comics have long tried to do, make effective use of the mutant metaphor—not as a stand in for race or queer sexualities, but as stand in for the strangeness of these characters themselves, for the queerness possible within a cisgendered heteronormative framework. What is Beast if not a furry’s dream? How else are we to interpret the vicious whispers of strangers that see them together in public and judge them as immoral and disgusting, if not as a sign of the strangling confines of “the normal?”


Hank and Alison feel the disapproval of their relationship wherever they go. Muties in love are disgusting! (from Beauty and the Beast #3).

The Beauty and the Beast limited series (which, by the way, Rachel and Miles X-Plain the X-Men covered in episode 35: “Post-Disco Panic” of their awesome podcast) is very unevenly written and drawn, but highlights a line of force, a thread sewn through from the strange kinds of stories found in IDW’s Weird Love series to the bizarre relationships in a world of rock people, shape-changers, elastic men and invisible women. I think the world is ready for a romance-themed superhero comic. There has been some attempts at this (like 2009’s Marvel Divas, which, like the old romance comics was written and drawn by dudes and which I’ve only ever heard bad things about), but imagine a title given even a tenth of the kind of support bullshit like Age of Ultron or Axis crossover events gets. One can dream, I guess.


Romance comics have had a strain of influence on superhero comics (from Beauty & the Beast #2, 1984)

I am going to continue to delve into my new obsession. I think these old stories despite their frequent patriarchal foundations are important, not only because of their commonly beautiful art and storytelling, but also because they serve as a reminder of how strange the once most-accepted norms really are.

6 thoughts on ““I’m Looking for a Weird Love, Baby. . .” – Romance Comics & the Strangeness of the Normative

  1. Really fascinating over view of the old comics. As for romance comics today, Alex & Ada, Saga and Sex Criminals are all frequently hailed for their depictions of relationships and romance. For various reasons (including how they are serials, rather than anthologies likes the ones you reviewed) the comparisons might be harder to make.

    I’ve been kind of obsessed with Ann Nocenti for about a year and a half, largely because of how hated her recent work for DC has been. (I like it, but I am both contrary and working with different rubric of what I want in the comics than most of the people who’ve hated it I wrote a bit about it here). I haven’t read her Beauty and the Beast miniseries (though I have gone and read several of her Marvel era writings) and it was interesting to see some of a direct romance, most of which I don’t associate with her.

    Also, quick corrections, it’s “Jeph” (short for Joseph) Loeb, not “Jeff”


  2. First of all, thanks for the catch! I knew how he spelled it, but somehow got it wrong anyway. smh.

    Yes, Saga is definitely playing with the romance genre, though I think Sex Criminals is (ironically) less so. I am not familiar with Alex & Ada. Is it good?

    I am also not familiar with Nocenti’s recent work. What I noticed about Beauty & the Beast (aside from the romance stuff) is that her writing, at least back then, seem very influenced by her years as editor for Claremont on X-Men. It is like Claremont exposition and purple narration to the max! She also took over Daredevil when Frank Miller left the second time, which was no easy task. Anyway, I will follow your link to read more about her work now.

    Thanks for commenting!


    • I’m terrible at proof reading my own work, so the Jeph/Jeff thing probably will happen to me at some point.
      I haven’t read Alex + Ada yet, though I got the trade in the recent Image Humble Bundle. It’s about a guy falling in love with his robot companion as she becomes more human.
      I’d agree with the comment about how Nocenti’s writing was influenced by Claremont. I’d even say that part of the reason her DC work was that they are out of fashion. I don’t think people who consider her current Klarion run “unreadable” would pick up Longshot and say “she knew how to tell stories back then.” I’ve only read the issues of her Daredevil run that were collected in “The Lone Stranger” tpb (so I missed the Typhoid Mary story, for which the run is mostly remembered). The first issue in it was part of the X-Men “Apocalypse” event, Daredevil is barely in it and when he is, he mutely kind of sleep fights his way. There is narrative arc for him or any other character, including the dentist who is merged with his tools in the opening pages. It’s so unusual for a superhero comic. It does nothing that one “should” and everything one “shouldn’t”. Since reading it I’ve been wondering if maybe the panoramic thing it has going on is undervalued. For all the chaos that she writes, there’s a sense of life outside the story, that the story is a part of the world it habits. It makes it unpredictable and IMO, worth following even when I’m not getting what I think want.


  3. Sounds like Beauty & the Beast to me – the best part of which was the introduction of the Heartbreak Hotel, a kind of halfway house for mutants that Hank and Alison stay at for a while and the mutant theatre (that ends up being a gladiatorial combat arena – but still). They are much more interesting than the main plot.


    • I keep forgetting tho mention Oni Press’s Are7 Aphrodite as a romance comic. It’s about a divorce lawyer and a wedding planner helping their Hollywood clients marry, with lots of flirting and gossipy inrigue. Rom Com that’s pretty well done.


  4. Pingback: The Man Who Lived Twice! (If You Can Call That Living): Marvel’s Brother Voodoo | The Middle Spaces

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